‘Thought leadership’ is a big buzzword these days. If you’re a thought leader, you have an awful lot of credibility and influence, whether online or in the wider world, and as such, it is a position to which many people aspire.
How do you become a thought leader? It is as easy as just getting online and using social media to tell everyone what you think, or is there more to it than that?
Don’t Anoint Yourself
There’s an old saying that says that people who say they are something, and talk about it too much, generally turn out not to be what they say they are.
The funny thing about this is that if you go to Twitter or LinkedIn and search for ‘thought leadership,’ you’ll find an awful lot of people who have gone to the trouble of filling in their bios and called themselves just that.
You can’t call yourself a thought leader, even if you are the biggest online expert in your industry. Allow being a thought leader to be something people give to you, and opinion they have of you, rather than putting yourself right at the top of the tree in a position to pontificate down on everyone else.
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