How To Choose The Right Telephone System – The 4 P’s

With all the technicalities that come with installing a new Business Telephone System (BTS), it is easy to get lost or get caught up in a provider’s sales pitch. When you are bogged down with tons of paper work and calls, you get frustrated and you forget what’s important. Take a deep breath, step back and take note of these 4 important P’s when buying a new business telephone system.

Price. Seta budget.What do you need your BTS for? Is it going to be the heart of your business? Are you relying on your system to bring you income? You need to consider present needs and future expansions when setting your budget. Strategic planning at the start can save you thousands of money (and headaches) down the road.

Profitability. If you are making a huge investment in your BTS, have you considered your ROI? Will buying a full-featured BTS earn you enough to recoup your costs over time? This is especially important if your system is the life blood of your organization.

Productivity. Will a new system increase productivity of your employees? Will the new system work for you or will you be working for it?

Potential. Can you see this system still keeping up with your business needs when you expand? Will this system grow with your business or will your business grow because of this system?

After considering all the features and advanced features that you want to have in your BTS, it’s time to consider where to install your brand new phone system. Some common locations are:

  • Reception
  • Each department or desk
  • Credit Card Terminals/Cashier for Retail Businesses
  • Warehouses (For Retail)
  • Conference Room
  • Public areas such as waiting rooms


Small companies usually start with a line or two then just opt for extensions. But if you are getting a new system then it’s the best time to review this. You have to determine how many incoming and outgoing calls are made every day. The total number of calls determines the lines that you will need. Common configurations are 3, 8, 12, 16, 24 or 48 lines.


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Aside from phones, you may need to include an extension for fax machines, computer modems and payment terminals for credit and debit cards. You may also opt for a single line in a room then just have each desk as an extension.

Must Know

Before starting your telephone system project, you must know and understand the terms used for a phone system. First is the capacity rating. The capacity rating may appear as two numbers. The first number represents the number of lines your system can handle. The second is the maximum number of extensions. For example, you have a 12 x 24 system. This means that you have 12 outside lines and 24 extensions.

On the other hand, the number of ports determines the capacity of a PBX phone system. You can use these ports for lines, extensions or accessories.


When you are planning to move to a larger system eventually, you need to have expansion slots installed with your lines so you can just add more lines at a later date. Make sure that you size your growth appropriately as busy lines are a huge turn off to customers.

As with everything else, be sure to ask your provider for possible expansions and how much it will cost you to have them installed.

To avoid confusion simply fill out an online quote request to find the best telephone system for your business.


  1. kathleenrose says:

    choosing the right telephone system is one of the secured thing a person will do regarding his/her communications. this article is a nice to know so that people will be more knowledgeable on how or what are the things need to be considered when choosing his/her telephone system..

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